ABOUT TABBO
The three people who run your outbound.
tabbo is an outbound lead-generation agency and outsourced SDR team for B2B SaaS. Founded in 2021 and based in North Macedonia, we run LinkedIn, cold email and cold calling for clients across Europe and the United States, and book the meetings straight onto their calendars.
What we believe
Every SaaS company needs high-value sales conversations and a faster route to market, at a better cost than building the function in-house. That is the whole company in one sentence: grow revenue faster, reduce cost and risk.
How we work
- No account managers. You work directly with the three of us, in a shared Slack channel, every day.
- Tech plus creativity plus execution: the full GTM stack, messaging researched per prospect, and the calls, emails and LinkedIn touches actually made.
- No templates. Relevant conversations that convert, built around your product and your buyers.
- Numbers in the open: a weekly performance report with the same figures we look at, and full access to every tool we run for you.
What we hold ourselves to
High and quick conversion
Meetings booked from week one. 50–70% of qualified leads convert to a meeting.
Transparency
Daily communication in a dedicated Slack channel, weekly campaign reports, and full access to all the tools we use.
Efficiency
Your AEs sell; we fill the pipeline. A running SDR function in two weeks instead of three months of hiring and ramp.
Relevancy
The right personas only. 70–80% of meetings advance to the next stage: discovery, demo or pilot.
Outreach in English, German, French, Spanish, Serbo-Croatian and Macedonian, by native speakers. Clients across the EU, the UK, the Nordics, DACH, the Balkans and the United States.
The team

Boshko Kitanov
Co-Founder · 2× Head of Sales
Boshko on LinkedIn →
Radica Kitanov
Co-Founder · Data & Analytics
Radica on LinkedIn →
Jovan Kocev
Head of Growth & Customer Success
Jovan on LinkedIn →